With B2B e-commerce projected to reach $1 trillion by 2020, distributors who aren’t prepared for the explosion of buyers online will be left behind. But many distributors are hesitant to move forward with new or additional technology because they aren’t sure about the right solution, how it can align with current capabilities and how much it will cost.

In this 60-minute webcast, Chip House, CMO, Four51, Jason Sproles, president, Support One, and Darin Lynch, founder and chief liberation officer, Irish Titan, discuss how distributors can choose and implement a cost-effective solution that integrates with other technologies and is customizable with their business and customer needs.

The discussion includes:
–Results from the 2016 distributor e-commerce survey, conducted by Four51
–How to get buy-in from hesitant stakeholders
–Why most homegrown or on-premise solutions are inadequate
–The importance of customizable platforms
–How to integrate e-commerce with other technology

Learn more at four51.com