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3 Steps to Great B2B eCommerce Strategy

September 6th, 2018|

Modern technology is finally making its way into the B2B world, but many B2B business are still struggling to adopt the technology. B2B businesses have even more complexities than their B2C counterparts which makes considering [...]

  • Results to Expect from B2B eCommerce: Two Known and Two Less-Known Goals to Set

Results to Expect from B2B eCommerce: Two Known and Two Less-Known Goals to Set

September 5th, 2018|

Whether you’re just getting started with B2B eCommerce, or you’ve been taking orders online for years, setting expectations for the results from B2B eCommerce is important. There is seemingly infinite data available to you, but [...]

  • Four51 was founded on the mission to deliver eCommerce results to the most complex of businesses across Minnesota and beyond.

Four51 Simplifies eCommerce for Minnesota’s Most Complex Businesses

September 4th, 2018|

This article on how Four51 simplifies eCommerce for Minnesota businesses, was originally featured in the September 2018 Twin Cities Business Magazine issue: "Then. Now. Next."  1999 was the height of the internet frenzy. B2C eCommerce was exploding [...]

  • Modern eCommerce Eliminates Order Errors

4 Ways B2B eCommerce Eliminates Order Errors

August 29th, 2018|

Even in today’s digital age, call centers and customer service reps are often inundated with orders, processing payments, and trying to keep track of orders after they are placed. Without modern technology to help manage [...]

  • 3 Ways Modern eCommerce Increases Sales

3 Ways Modern eCommerce Increases Sales

August 27th, 2018|

Whether you are a manufacturer or distributor, sales are vital to your company’s growth and continued success. Modern technology, like B2B eCommerce, offers tools to customer service reps and field sales reps alike, empowering them [...]

  • eCommerce benefits for franchises and chains

3 B2B eCommerce Benefits for Franchises and Chains

August 23rd, 2018|

Franchises and chains are complicated businesses. Maintaining brand control, empowering staff, and simplifying business complexities across multiple locations, time zones, and even cultures can require a massive amount of people resources, time and money. As [...]

A Global Cosmetic Manufacturer’s B2B Order Management Makeover

August 20th, 2018|

A beauty products manufacturer needed a B2B makeover. A large, global cosmetics manufacturer had a problem. A few problems, actually. A corporate mandate forced them to evaluate other eCommerce and order management solutions that would [...]

4 Proven eCommerce Replatforming Benefits

August 13th, 2018|

If you are like many of the businesses we work with today, you may find yourselves in a pickle - you have a rigid, legacy eCommerce platform that is unable to solve your evolving, complex [...]

Maintain Performance and Stability with a Modern Approach to eCommerce

August 9th, 2018|

Today’s B2B customer expects the same easy purchasing experience that they have come to know from some of the largest retailers. They expect speed, reliability, and ease-of-use from every digital ordering experience they encounter. But [...]

How to Ensure True, End-to-End eCommerce Automation

August 6th, 2018|

We often hear from companies who have extensive and very manual ordering processes built on an antiquated, traditional, full-stack eCommerce platform, that look something like this: A customer calls into a call center to place [...]

Make Updates Dynamically with a Modern Approach to eCommerce

August 2nd, 2018|

While companies have always looked to commerce suite vendors to support basic capabilities like running online catalogs, shopping carts and promotions, they now expect highly customized seamless purchase journeys, innovative fulfillment options, assisted sales alternatives, [...]

How Modern eCommerce Strategies Keep Total Cost of Ownership Low

July 30th, 2018|

When considering a new platform for eCommerce, it’s important to understand the Total Cost of Ownership (TCO). The TCO includes much more than just the cost to build your eCommerce application. It includes everything from [...]

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